Ideas For Film Poster.

As part of our marketing campaign, we were asked to design a film poster to help advertise and promote our teaser trailer. We decided on an image of half of the killers face in black and white rather than colour, to create a more sinister effect. W

e also decided to use only half of the killers face,

to symbolise and highlight his split personality. The image of our killer has also been stylized using adobe photoshop, to enhance his evil persona.

We decided to play around with the colour of the title using a red font and also a black one. We decided on a white font as our poster was black and red and this allowed the title to really stand out.

We also experimented with the idea of a bloody handprint to suggest the genre of the movie and to also draw in audiences attention.

-Final Poster Idea-

-Research & Ideas-

We studied the conventions of a slasher horror movie poster and found that most images were of the protagonist in desguisse or wearing a mask. This is to introduce the killer to audiences whilst not giving too much away about their character or life. We also found that many posters used similar colours such as black, white and and tended to include a tagline relevant to their genre.

-Halloween II-

We took inspiration from the Halloween II poster and decided to develop some of the conventional horror elements that it displayed. Like this poster, ours only presents part of the protagonists face and head, whilst wearing a scary mask. This helps to create an enigma around the character, drawing in audiences as they ask questions about how and why the character is presented in this way. We also edited our original image of our killer in order to make it black and white. We decided that this simple, stylized portrayal would help the title and tagline to stand out more, whilst not drawing attention away from the blood splattered background.

Our tagline is clear as it is the only text written in red and therefore stands out to any audience. It says "he taught them a lesson one by one." This suggests that although only one killing is shown in the teaser trailer, there are many more to come. This, again creates a sense of mystery for the audience as they are keen to find out who is next.